Brief

Rewrite an existing Cif landing page in order to engage a Gen Z and Millenial audience

CTA - browse product range

Cif. #1 in Home Cleaning. No Rizz. Just  Results.

We’re basic. And that’s a good thing

Once Upon a Time, We Were Cool

When Cif burst onto the scene in 1969 we slayed our competitors. We were powerful enough to give a dazzling clean while leaving surfaces smooth and shiny. Sticking it to harsher cleaners that would scratch up your bath like paint stripper on a DaVinci. 

Fast forward to today, 60 million households across the globe use Cif to get their homes sparkling. When you think of home cleaning, you probably think of Cif. Because quite simply, we do what we say we’ll do. 

Good Vibes Only 

When you walk into a fresh, clean room, you feel good, right? Energised, free, lighter. Take those positive vibes out into the world and they’ll spread like joy at a puppy yoga class.

So refresh your space. Your community will thank you

We’re Extremely Superficial

We love things that look good. And we’re thinking big. We’ve been busy restoring urban spaces with Cif Cleans. With more people than ever flocking to cities, beautifying public spaces and rebuilding communities has never been more important. By using Cif you’re renewing something so much bigger than your kitchen

Want proof? @SparklingwithDemi #Cleantok

Order Now & Transform Your Space

*Writing sample. Not commissioned