Landing Pages

Do you remember the last time you were gripped by something you were reading?

Like that time you picked up a book and pretty soon you couldn’t go to bed until you’d read just one more chapter?

Or that Wikipedia rabbit hole that started with a random thought and ended with you becoming an expert in crime and punishment in the 17th century?

That’s what a landing page needs to do.

Because 60 - 90% of people click away from landing pages after taking initial interest in an ad. 60-90%.

That’s huge.

Once you’ve grabbed their attention with an ad, the landing page needs to do some serious heavy lifting. It needs to give just the right amount of information while continuing to build intrigue. Like ‘Lost’ before it got ridiculous.

Your landing page needs to keep the momentum going so that your prospects click through to the next stage of your marketing funnel.

I’m good at landing pages.